The hardest thing about family photoshoots isn’t finding families who want their pictures taken. It’s finding creative ways to take original, memorable photos. Here are 10 tips for making your next family photoshoot profitable for all concerned.
There is no doubt that a family portrait session is a great way to showcase and preserve precious moments in time with the people you love most. While there are a wide variety of different options in terms of pricing and format, the main goal should always be to create images that are a perfect reflection of your family. The first step in that process is to accurately figure out the pros and cons of the many custom options available on the market today.
How Much Does the Average Session Cost?
Budgeting for a private family photoshoot can depend on many different factors, as random variables like location, a number of prints, and the photographer’s reputation can all make a big impact on the bottom line. However, the average two-hour session will likely start between $150-$200 and go up from there based on how the final images are eventually delivered (digital copies, photo CD, prints, canvas, etc.) – it is not uncommon to pay upwards of $500 for a package that includes an initial meeting, photoshoot, time in the editing, and digital delivery.
What Works Best For You and Your Family?
In order to understand why the pricing for family photoshoots can vary so much, a breakdown of the exact services a particular photographer offers is often quite illuminating. While some cheaper options may appear like a real bargain, the importance of finding the right environment and working towards a shared vision – both before and after the session itself – cannot be underestimated.
Location and Planning
While many of the more budget-friendly family photographers will provide a few common locations and a brief outline of what to wear, the ones on the higher end of the scale will take the time to sit down with you and your entire family beforehand. Photography is such a personal, intimate art form – it is much easier to capture a visual expression of the bond between you and your loved ones if a photographer sees the essence of it up close beforehand.
After the initial meeting, it also becomes much easier to recommend or provide a wide variety of different locations and discuss other logistics that are specifically tailored to you and your family. The cost of equipment usually factors into pricing as well, as access to better cameras and lenses makes a huge difference in the overall quality of the final product.
Post-Processing After the Shoot
The best family portrait photographers do much more than simply meet you for a few hours on location and then immediately develop or process the images. The cost of post-processing is usually worked into the quoted price, which means the more expensive options often include hours of editing. Many of the higher-end options will also allow you to put a personal touch on the final product, as viewing sessions in the studio before ordering create peace of mind and a real sense of excitement.
Whether you want to create an album or hang a custom wall-piece, understanding the best way to display the final product is also often included in a pricier quote for family photography. Paying more money for your images to be printed on archival paper that preserves colour and richness is definitely worth it – as is professional mounting. While paying less might initially seem like a better value on the surface, the old saying of “you get what you pay for” definitely rings true for family photo sessions.
Those are just some of the things to keep in mind when meeting with photographers who specialize in family photoshoots. Remember how important it is to look beyond simply the equipment, as interacting and creative planning as a group is extremely vital when bringing a shared creative vision to life. Look for someone who is willing to go the extra mile in terms of building a relationship before the shoot, as this will certainly translate to the finished product. Finally, remember that quality family photographs are an investment that will stand the test of time – while cheaper options may be tempting, spending a bit more money will ensure beautiful images that will be treasured and displayed proudly for years to come.
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